Simple Google Analytics Guide

January 10, 2007

Welcome to the cheer factory blog as an initial post I am covering the bare essentials to getting your site setup with Google Analytics.

Google analytics is a free service to provide website statistics. To get started you need a google account, then create an analytics account using this username / password.

From here you can add a website profile as shown below.

This takes you to a simple page which contains the following form.

Tracking code is then generated. This should appear on every page on the site that you want to be tracked. Is the site has been well developed there should be only one or two layout templates and hopefully only one footer. Hopefully this should only need pasted in one location if you work by DRY as much as possible.

After the site is setup and gathering stats you can go in a view the stats. Also, user accounts can be added to specific sites so you can give clients direct access to the statistics. An example overview page is shown below.

Thats all for now! Thanks for reading.